Model and French singer was born in 1989 in Marignane. He has worked for large firms such as Chanel, Fendi, Karl Lagerfeld, Balmain, and Dior.
He released his debut single "Showtime" in 2010. In 2012, he announced an agreement with the label financed by My Major Company fans to produce his debut album titled Oxygen. It was released in September 2012 and entered the SNEP French Album Chart directly at number 1.
Baptiste was also placed at number one on the models.com list among the top 50 international male models for approximately two years.